"Driving" Business: McKinney Drive-Thru Offers MCC Drinks on the Go
As "to do" lists get longer and health concerns surrounding public spaces continue to grow, it's no secret today's food and beverage businesses need to offer quick, convenient service.
To keep pace with this trend, Magic Cup Cafe has always provided customers with safe and easy options for beverage pickup. But now, our company is choosing to explore another mobile solution: a one-of-a-kind boba drive-through at our new Magic Cup McKinney location––the very first in the Dallas area.
Here's why we’re doing it.
Drive-thrus go great with the bubble tea business
Our endlessly refreshing, pick-me-up-style drinks tend to attract busy customers looking for a way to help them power through the day. A drive-through provides added convenience for buyers firing on all cylinders, especially students on a tight schedule or moms with young (demanding!) kids.
And for our McKinney franchise, the drive-through also represents a way to diversify. Tea, coffee, and smoothies appeal to all types of people––from casual sippers to regular commuters––and a drive-through allows the McKinney team to take on two separate revenue streams (one on foot, one on wheels) and seriously increase the store's capacity for incoming orders. Anyone interested in opening a boba tea business should take note!
They give customers more of what they want
Besides the convenience of letting drivers stay inside their cars, our new drive-through also offers customers two compelling reasons to purchase: more speed and better precision. With two teams operating at the McKinney location, both drive-through and in-store baristas will have repeated practice at their stations, meaning they'll be fully trained to get every drink right on the first try, fast.
Plus, sharing the work in this way helps prevent MCC team members from feeling overwhelmed by an influx of customers, which empowers our baristas to provide friendly, superior service with a smile.
MCC knows how to optimize drive-thru training and operations
Magic Cup never does business the usual way. Instead, we constantly push ourselves to make our customers' experiences extra satisfying and extra special.
So, of course, our drive-through practices are anything but ordinary. We've worked hard to make the most of our Magic Cup McKinney on-the-go features, diligently training our employees on headset radios to help improve order speed and accuracy, as well as ensuring there's more than one point of sale system to keep operations flowing.
In addition, we've introduced drive-through pickup services that allow customers to pre-pay online (or via phone) and swing by our window to grab their order––almost without stopping!
MCC is also incredibly mindful of COVID-19 safety protocols, and our McKinney staff is happy to perform contactless pickup on request.
Curious about what our McKinney boba drive-through can do for you? Come see us in action!
MCC McKinney is open daily from 10am to 11pm.